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Direct-to-consumer hair color firm adds brick-n-mortar location.
August 13, 2015
By: Christine Esposito
Editor-in-Chief
Direct-to-consumer hair care brand Madison Reed has launched a partnership with Sephora to sell its Root Touch Up brush-on powder in Sephora stores nationwide and online. Madison Reed’s Root Touch Up will be available in Sephora stores for $30 in four shades; Tthe complete line will be available online at madison-reed.com and sephora.com. “We’re thrilled to partner with such a loved, specialty retailer that we admire as a revolutionizing force in the beauty space,” said Amy Errett, founder a...
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